HR Tech
HR Tech Marketing That Actually Works
We've delivered 10,000+ leads for 70+ HR Tech companies. Your product deserves more than another "future of work" tagline.
are you stuck
Between Tech Speak and HR Fluff?
Your platform solves real HR challenges, but marketing it is tricky. Too technical, and HR leaders tune out. Too fluffy, and you sound like everyone else claiming to "transform the employee experience." Meanwhile, your competitors are snagging market share with the same old messaging.

who we are
Your HR Tech Marketing Experts
At Red Branch Media, we’ve been the not-so-secret weapon of HR Tech companies since 2010. Our team speaks the language of both HR and tech, creating campaigns that resonate with HR leaders while showcasing your platform’s true value.
Access HR Tech marketing experts
(70-85% of our clients are in this space)
Reach the right HR buyers
with targeted messaging
Stand out in a crowded market
with authentic differentiation
your path
to HR Tech Marketing Success
Discovery & Strategy
Our SMEs dive into your platform, competitors, and market position to create a strategy that highlights your actual differentiation.
Campaign Creation
From punchy content to eye-catching design, we build campaigns that speak to HR buyers without relying on the same tired clichés.
Measure & Optimize
We track what matters, optimize based on real data, and keep your marketing as agile as your platform.

We Know a Thing or Two About HR Tech
Your Complete HR Tech Marketing Toolkit
ready, set, GO!
HR Buyer-Focused Content
Content that speaks to HR professionals about the things they actually care about, not just your feature list.
Lead Generation Campaigns
Targeted campaigns that reach HR leaders when they’re actually looking for solutions, not just scrolling LinkedIn.
Authentic Differentiation
Messaging that highlights what truly makes your platform different, not just another “AI-powered, cloud-based solution.”
The Questions We Actually Get Asked
Q: How do you know the HR Tech space so well?
A: We live and breathe it. 70-85% of our client base is in HR Tech, and we’ve been doing this since 2010. We attend the conferences, know the analysts, and understand both the technical and human sides of HR.
Q: How quickly will we see results?
A: Our clients see measurable improvements within 90 days – that’s why our initial commitment period is just 3 months. After that, we operate month-to-month because we believe in earning your business, not locking you in.
Q: What makes you different from other agencies?
A: Besides our HR Tech specialization, it’s our membership model. Instead of nickel-and-diming you for every blog post or ad campaign, you get access to all our services under one monthly fee. Need more content this month? Less social next month? We adjust as you need.
but wait, that’s not all
CHECK OUT OUR Marketing RESOURCES
Read
“An Agency Won’t Understand Our Niche” (And Other Things That Make Us Laugh)
Read
Top 10 Objections to Working with Red Branch Media (And Why They’re Complete BS)
Ready to Stand Out in the HR Tech Crowd?
Let's create marketing that's as innovative as your platform.
