Memberships

At Red Branch Media, we’ve been tinkering with the best possible model for our clients for some time. We know that outsourcing all or parts of your marketing function is really difficult, and the standard agency pricing and retainers don’t work for everyone.

Charging by the hour can be problematic, as both agencies and their budget-conscious clients can find themselves nickel and diming one another or suffering from the dreaded “scope creep” which can blow budgets and tempers alike.

Line-item charging (this much per blog post, or this much for an ad campaign) also causes frustration because marketing changes quickly, as do nearly everyone’s marketing needs. In a space where mergers and acquisitions are more common than not, this won’t work either, pigeon-holing clients into services they don’t need while hamstringing marketing pros who don’t have the ability to provide Service A, when the client is only signed on for Service B and C.

So, we decided to create client memberships. Similar to your American Express card, there are simply different levels via which you can take advantage of every service Red Branch Media provides, every month, depending on your needs, budget, and strategy. Pretty cool, huh?