How to Avoid Ruining Your Company’s Brand as a PR Practitioner
PR practitioners aren’t the only employees responsible for taking care of a brand. Think of a brand as your own… Read more »
10 Ways to Use Automation Recipes in a Marketing Agency
Technology surrounds us today, but we must remember its ultimate goal; to help us work smarter not harder. While finding… Read more »
Sales Emails: Where to Start
Sales emails are not new, and while ubiquitous, it’s incredibly hard to create a great sales email. One Google search… Read more »
The Importance of Recycling Content
If you’ve never heard of republishing, get on it. Or I guess just keep reading because I’m going to tell… Read more »
You Sent a Marketing Email… Now What?
I will admit, it can feel like an accomplishment just to hit the send button on a marketing email, but you… Read more »
B2B Marketing, Marketing, Social Media
How to ‘Man Up’ and Tweet the Reporter
You’ve scoured Google for the best tips on how to get a reporter’s attention and how to build relationships with these… Read more »
Google Removes Right Hand Sidebar Ads
Thanks a lot, Google. If you haven’t noticed Google decided to throw another wrench into everyone’s PPC Marketing Strategy by removing… Read more »
B2B Social Media Best Practices and the Tools to Make Them Happen
It’s been said that social media is a great and innovative way for business to business companies to get out… Read more »
10 Ways to Use Automation Recipes in a Marketing Agency
Technology surrounds us today, but we must remember its ultimate goal; to help us work smarter not harder. While finding… Read more »
Marketing Automation and Email Workflows
Marketing automation is the best way to convert prospects into leads. Marketers should be creating email workflows that nurture leads… Read more »
Improve Your Conversion Rates With These Simple Tips
The reason companies have websites built is to get conversions. Whether it be e-commerce or over the phone the goal… Read more »
Time Optimization with Email Marketing
It has been proven that email is not dead, and only those without a smartphone or using AOL think so…. Read more »