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Red Branch Media Logo

  • The Work
    • Agency Services
      • Marketing as a Service (MaaS)
      • Go-To-Market Strategy & Marketing Audit
      • AI Marketing Implementation
      • Inbound Marketing
      • Content Marketing
      • Recruitment Marketing
      • Digital Marketing
      • Web Design & Development
      • Audit & Strategy Process
      • Consumer Branding
      • Research & Messaging
      • Hubspot Implementation and Management
    • Industries We Serve
      • HR TechIt’s where RBM started.
      • B2B MarketingWe mean business.
      • NonprofitLet us help you change the world.
      • FinTechMarketing at the speed of the markets.
      • MedTechJust what the Doctor ordered.
      • AI/Data ScienceCutting edge marketing for a cutting edge industry.
      • IoT MarketingMarketing as connected as your products
      • Legal Talent MarketplacesUnique problems require unique solutions
      • ConsultingLet us clear a path for you.
    • Who We Help
      • The Clients
      • Executive Team
      • Marketing Directors
      • HR and Recruitment
      • Founders/Board Members
      • CFO/Finance
    • Work with us & claim your brighter future
  • The Branch
    • RBM Story
    • Maren Hogan
    • RBM People
    • RBM Culture
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Check Out Our Blog

b2b marketing for all

  • All
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see what everyone’s reading and browse the most popular articles here

Read
9 Minute Read

The Big Red Branch List of B2B Marketing Benchmarks

by Maren Hogan

B2B Marketing, Account-Based Marketing

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Cracking the B2B Code: How Red Branch Media Turns Marketing into a Science

by Maren Hogan

B2B Marketing, Account-Based Marketing

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48 Minute Read

The Global Talent Odyssey: Personal Stories, Economic Realities, and Ethical Dilemmas in the New World of Work

by Maren Hogan

The Future of Work

Natalie Aiken headshot
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From Good to Great: 10 Insider GPT Tips for Marketing

by Natalie Aiken

B2B Marketing, Generative AI

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Mind-Blowing Behavioral Marketing Tricks That Make People Buy Stuff

by Maren Hogan

B2B Marketing, Generative AI, Mastering High Growth Series, Account-Based Marketing

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Rethinking B2B Sales: Why Traditional Outbound Tactics Are Falling Short and How to Adapt

by Maren Hogan

B2B Marketing, Mastering High Growth Series

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Fogg’s Behavior Model

by Maren Hogan

B2B Marketing, Account-Based Marketing, Strategic Workforce Planning

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The Unstoppable Surge: Generative AI Job Openings Skyrocket

by Maren Hogan

AI, The Future of Work

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Celebrating the Uncelebrated: A Dive into Employee Appreciation Day with Archer Chiang

by Maren Hogan

Employer Brand, Company Culture

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Navigating the AI Journey: Lessons from the Frontlines

by Maren Hogan

Generative AI, The Future of Work

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The Promotion Paradox: How Overlooking Timely Raises Can Cost You Talent

by Maren Hogan

Employer Brand, Workplace, Values

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The Rise of Voice Search and Its Implications for Brands

by Guest Contributor

B2B Marketing, Generative AI, Digital Advertising

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Resources / Insights

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